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Given that many Americans are not particularly knowledgeable or politically savvy, candidates and their managers know how to manipulate them. Meanwhile, Germond writes, the media focuses on all the wrong things - meaningless polls and meaningless scandals. I recently heard him cite the coverage given to whether John Kerry threw thefat man walking: steve vaught away his Vietnam War medals or his ribbons thefat man walking: steve vaught during a demonstration that occurred over 30 years ago. "Who cares?" he asks. Politics today, he claims, is built on television, money, and celebrity. thefat man walking: steve vaught Germond also blasts "the big lie" school of campaigning - where empty slogans and noise sell the candidates. What I most enjoy about this book, however, are not the problems Germond discusses, but the wonderful anecdotes - the juicy tidbits - he supplies to illustrate his points. Most of these are drawn from his own experiences. This is much more than the usual election year publication.
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